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Posts Tagged ‘Internet’

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Let the Geeks worry about your Car Dealership

Thursday, March 29th, 2012

If you are a car dealer that has no website or a car dealer that’s not happy with your current website, then Car Dealer Website 4.0 will be just perfect for you!

Car Dealer Website 4.0 provides the best value for non tech savvy car dealers looking to create a presence on the internet to advertise their vehicle stock.

The staff at Viper Image Media are the website ‘Geeks’ so you don’t have to be. If you are looking for internet nerd who understands about how to create a website that’s ideal to advertise your auto trade online then you have come to the right place.

Of course, the staff at Viper Image Media thinks they are cool in their own kind way but in the real world we are aware that our geeky skills that assist you don’t really let us fit in as well as we would like.

One of their favourite quotes is “A Life? Cool! Where can I download one of those?”

Odd, we know!

However, in the techy land of the glorious World Wide Web (WWW) we are the masters of all we survey! We have in our geeky little fingers all the advanced and latest web development design techniques on hand. We can develop a web presence personally for you. It goes without saying that your business is very important to us and we would like to make sure you stand out from the rest of the car dealership crowd.

Viper Image Media can offer our car dealer customers the opportunity to buy in to some low cost marketing that we are confident will deliver high returns for our clients.

Car Dealer 4.0 is available to you for £299.99 +VAT and we guarantee there are NO monthly fees in conjunction with this purchase; unlike our competitors.  This website solution comes with a FREE domain and 12 months FREE hosting.

Here are just some of the features available when you buy this website:

  • Easily list hundreds of cars
  • Up to 40 images per car
  • Customer can print flyers for each car
  • Mobile-device / smartphone-ready
  • Rotating / Sliding Featured cars on front page
  • Background image controlled by you
  • Control the content on all your pages
  • Control your menus
  • Front page Quick Search facility (can be turned off)
  • If price is set to zero then POA or CALL is displayed
  • Easy to change order of stock (price ascending / descending or by car)
  • Four templates to choose from
  • All templates are 1000 pixels wide to maximise screen efficiency

In addition with Car Dealer Website 4.0 is a FREE MOBILE website which also displays all your stock to anyone viewing your website using a Smartphone. The website is correctly presented in a format suitable for any smartphone making it very easy for your potential customer to use.

If you are looking for value for money website design then you have come to the right place. Viper Image Media’s car dealership website solution is not just amazing value for money and but offers you quality at a great price.

Give Viper Image Media a call today on 08456 432 110 to discuss your options.

About Adrian Pitt

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Auto Trade websites get Car Dealers on the net

Wednesday, March 21st, 2012

For anyone who is searching for a new or used vehicle on the internet will immediately be introduced to the Auto Trader website and the vehicles they have available on-line. The reason for this is that Auto Trader is at the top of many searches for people using internet search engines; so for this reason many individuals and car dealers are choosing Auto Trader to try and sell their vehicles. Auto Trader may be the greatest car showroom in the UK but car dealers also pay a premium to utilise their advertising services.

Advertising online via the Auto Trader website is often an easy decision for car dealers given the volume of search engine traffic enjoyed by the UK’s number one website to buy and sell new and used vehicles. But the increasing prices of Auto Trader could well force car dealers to change their minds.

Auto Traders most basic web-based advertising package available from Auto Trader is called a “Response Package”. This gives you advertising space for 5 vehicles (plus 2 additional for free). This costs a staggering £89.90 + VAT* per week! Rather costly I think you will agree. Obviously, prices go up considerably if you wish to advertise more. For around £20 per week per vehicle, this enables you access to their Dealer Portal where car dealers have an opportunity to include a small amount of text about their business, it also gives access to a website link to a stock page to enable the ability to control, review and report on stock levels where you can add up to 4 images per vehicle.

If you feel the Auto Trader website is a little too costly then it’s definitely worth considering investing in your own car dealer website. The reason this could be the best decision for you to invest your money is because for a one off payment for the website you will then have your own platform to advertise as many vehicles as you wish for as long as you have your business.

The internet is perfectly apt to provide customers with sources of material they can view at their own leisure in their homes, so it would be a fantastic business opportunity for car dealers to tap in to this side of the market. This is where we can help; Viper Image Media is an auto trade website specialist who can offer you all the tools you need to get your motors advertised on the web.

Viper Image Media can host your personal website, set it up for you, configure it and then hand it over to you for you to add your motor stock and keep it updated. All this can be done for a one off payment as little as £149.99 + VAT for a budget solution.

Alternatively, if you have a little more money available to spend on advertising there is another, slightly more expensive option for £299.99 + VAT which would also give the added bonus of a free mobile ready solution.

Other car dealerships have taken advantage of these Viper Image Media car scripts and have described them as the “best turnkey Auto Dealer solution on the market bar none” and have explained, “the software to be so easy to use; adding vehicles to the site and all other administration is so easy and straightforward”.

Why not give Viper Image Media a call today on 08456 432 110 so we can explain everything to you in a little more detail.

Let us help you get a higher return on your advertising investment by using our Car Dealer Website.

About Adrian Pitt

Connect with me on Google+

Viper Image Media offer Car Dealers an advertising solution

Sunday, March 11th, 2012

Many car dealerships don’t have a lot of money to spend on marketing and advertising for their dealership after a very tough economic year in 2011, but this doesn’t mean you have to sit back and hope for the best.

There are many cheap online marketing methods car dealers can use to connect with their potential customers.

Some of these options include marketing on social media sites such as Facebook or Twitter by creating a business account to advertise. This is free for you to do and gets your auto trade on the internet for potential customers to come across when looking to purchase a new or used vehicle in your area. Be sure to include the details of your social media business pages by printing your Facebook address and Twitter handle on all business materials.

Alternatively, you could get creative with promotions as everyone loves a bargain! People are increasingly price sensitive during one of worst recessions in decades so try offering different types of promotions such as offering one-off discount coupon codes, a refer-a-friend discount or even a discount for writing a review of your business.

It is always a good idea to search online for businesses like yours. Utilise the search engine “Google”, Twitter or Facebook to find other dealers in your area to get a feel for what marketing tricks your competitors are using. It may offer you some ideas for things you could be doing for yourself.

You will probably find that the most successful car dealerships in your area are marketing online using the internet. You could do the same by purchasing a car dealer website.

Viper Image Media offer Car Dealerships an on-line advertising solution in the form of your own website.  Viper Image Media offer car dealerships the opportunity to purchase their own website in order to advertise their auto trade online as well as advertise their stock of vehicles on the internet.

There are two options to choose from, so it really depends how much money you wish to invest in your auto trade for online advertising.

The first option would cost a one off payment of £149.99 +VAT. This would include a domain name for the car dealership, a year free hosting with Viper Image Media, we get you up and running with your website and then it becomes very simple for you to operate.

If you wish to invest a little more money in your car dealer website, then the second option for £299.99 +VAT which includes a domain name for the car dealership, a year free hosting with Viper Image Media, we get you up and running with your website which then becomes very easy for you to upload stock and continue with use. The added benefit with this option is that it includes a FREE mobile website. This means that customers would be able to access your website with ease from their Smartphones.

Give Viper Image Media a call to discuss online advertising on 08456 432 110.

About Adrian Pitt

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Online Car Dealers to be targeted

Wednesday, March 7th, 2012

In February, the taxman announced it’s on the lookout to catch traders who sell on the internet in an attempt to avoid paying tax in the UK.

The new e-marketplace campaign is due to start in Spring 2012 and will focus on evaded income tax, VAT and capital gain loss that HM Revenue & Customs face when online transactions take place.

The UK government has declared that closing down on tax evasion is one of its key policies. The objective of the new campaign is people who use eBay and Autotrader for example.  The use of these sites has dramatically increased recently as cash-strapped owners turn in any direction to raise funds during the on-going financial downturn.

HMRC has stated ‘there could be significant tax evasion which we need to assess’, though it has also revealed that people who only sell a few items to empty their lofts and garage are unlikely to be carrying a taxation liability. However, people who buy goods to then sell on, and those selling on behalf of others for a commission, HMRC advised, do ‘act as traders’, and therefore they’re the same as if the dealer opened a shop or market stall.

Online balance information will be traced to assess levels of trading, and where high levels are showing up, predominantly in the same type of goods, the HMRC will assess records to see the extent of trading and assess whether that trader is VAT registered.

Hotlines are due to be set up so that when the e-marketplace operation launches, people can come forward and pay what they owe with little extra penalty. These amounts are described by HMRC as ‘the taxation owed, interest on the amount, plus a small penalty, typically 10% to 20% of the amount owed’.

Penalties are described as ‘depending on the level of taxation non-payment’ according to an HMRC spokesman.

The websites due to be targeted at the start of this campaign are:
www.ebay.co.uk
www.autotrader.co.uk
www.classiccarsforsale.couk
www.carandclassic.co.uk

About Adrian Pitt

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Ideas to promote a Car Dealership

Monday, March 5th, 2012

After a very difficult year in 2011, the majority of car dealerships are expected to only slightly increase their marketing spend throughout 2012 in order to be able to survive during times of economic troubles.

Many car dealerships don’t have a lot of money to spend on marketing and advertising for their dealership, but this doesn’t mean you have to sit back and hope for the best. There are many cheap or free online marketing methods car dealers can use to connect with potential customers.

Below, we have included sevenn proven marketing strategies you can use to boost customer attainment and build-up sales in 2012.

1. Create a car dealer website – This is where Viper Image Media can assist! Viper Image Media offer car dealerships the opportunity to purchase their own website in order to advertise their auto trade online as well as advertise their stock of vehicles on the internet.

There are two options to choose from, so it really depends how much money you wish to invest in online advertising.

The first option would cost a one off payment of £149.99 +VAT. This would include a free domain name for the car dealership, a year free hosting with Viper Image Media, we get you up and running with your website and then it becomes very simple for you to operate.

If you wish to invest a little more money in your car dealer website, then the second option for £299.99 +VAT which includes a domain name for the car dealership, a year free hosting with Viper Image Media, we get you up and running with your website which then becomes very easy for you to upload stock and continue with use. The added benefit with this option is that it includes a FREE mobile website. This means that customers would be able to access your website with ease from their Smartphones.

Give Viper Image Media a call to discuss online advertising on 08456 432 110.

2. List your business on all free directory sites available to you – Some of the online business directory services allow businesses to create a free listing. Add details such as your company website, a map, phone number and business hours.

3. Use email to keep in touch with your customers - You may already have the email addresses of your best customers, so use them!

An email newsletter is a great way to connect with your loyal customers and you can also add an image and a link to your website.

4. Create business pages on social media sites –  Social networking is here to stay, so your dealership could start by creating a Facebook business page and a Twitter account in the dealership’s name; both of these are free for you to do.

Make sure to encourage your customers to sign up for your social media pages by printing your Facebook address and Twitter handle on all business materials; and include the details in your website and newsletter.

5. Get creative with promotions – Everyone loves a bargain! People are increasingly price sensitive during one of worst recessions in decades so try offering different types of promotions.

You could use one-off discount coupon codes, a refer-a-friend discount or even a discount for writing a review of your business. These offers could be advertised on your website, newsletter and social media sites.

6. Search online for all businesses like yours – Use Google, Twitter and Facebook to find other dealers in your area to get a feel for what marketing tricks your competitors are using.

7. Show your expertise - There are many sites where experts can provide answers to people asking question. Search these sites for questions related to the cars you sell and then provide answers or advice to them.

Car dealers are a hard-working bunch used to doing what it takes.  So take time in 2012 to invest in the growth of your car dealership.

 

About Adrian Pitt

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How do you display your car stock on the internet?

Thursday, February 9th, 2012

Viper Image Media Car Dealer Websites are a great little package for any car dealers who are looking for a pre-built website that enables them to list their car stock inventory and upload their own images for each car.

The Car Dealer Websites are driven by a client management system which gives its administrator full control over adding / amending car stock. The administrator can even single out certain vehicles that must be sold quickly and feature particular cars.

Choose your Language
The Car Dealer Website is shipped with various languages available to choose from; however please note that its design is intended to only display in one language (not multi-lingual on the fly).

Search Engine Optimisation friendly URLs
The Car Dealer Websites use mod rewrite commands within .htaccess file to rewrite the dynamic web addresses to those that are static. Every car you choose to upload has a page title, description and keywords tag which are all created with search engine optimisation in mind to get people to your particular Car Dealer Website.

If any customisations are required to the Car Dealer Website, please ask us as we are happy to quote for any changes and we can assure you that it won’t cost you much more.

Two Car Dealer Websites to choose from

We offer two simple to use websites ‘straight off the shelf’ and ready to use! In less than a day, you could be adding your own cars to your very own personal website.

We are currently offering a free domain name and hosting for either website offered for your first year with us.

For a small fee of £149.99 + VAT you could be up and running today with a simple to operate website solution.  There are no monthly fees, it’s simple to operate, its search engine friendly and overall super value money for car dealers.

Alternatively, there is a slightly more expensive solution which offers the same as the previous but also includes a mobile ready site; all for a one off payment of £299.99 + VAT.

Other Dealers are taking up this offer

Other car dealers just have chosen to invest their money in a Car Dealer Website offered by Viper Image Media.

One customer who recently invested in Viper Image Media’s Car Dealer Website solution said, “Thank you very much for the installation of my new website and doing it so quickly. I had no idea we could be up and running in less than 12 hours with a domain and hosting.” Another car dealer who invested in the solution some years back said, “The script was easy to install, has been working satisfactorily for over two years now and is easily handled”.

So, why not give Viper Image Media a call today on 08456 432 110 to get your brand new car sales website solution that’s not only cheap, but packed full of features to rival competitors expensive solutions.

About Adrian Pitt

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Car dealers could take advantage of the internet for sales

Sunday, February 5th, 2012

You may have decided to buy an existing car dealer business as a going concern which means you will have acquired the premises, some existing stock, suppliers, contacts, staff,  probably even some established customers and more importantly an established reputation.

You reputation is very important in the vehicle sales industry and you may have inherited a good or bad reputation. If you have taken on a car dealership with a bad reputation then it may take a lot of time and effort to turn around this business.

Advertising your new business can be costly but it’s important for you to portray the image of the car dealership you are trying to promote to the consumer. Reputation is very important to any business, so you need to be sure you are portraying the right image from the day you start

You will want to ensure your intended customers know you are not a ‘dodgy geezer’; therefore you need to promote an expert image from the off-set. With this in mind it may be a good idea to choose to invest some money in advertising and promoting your business through purchasing a professional looking car dealer website solution.

You may have a forecourt for customers to visit the cars you have for sale, but why not take advantage of the internet to get out to a wider marker to advertise your business. Advertising in both locations will help you to make sure you convert as many actual or virtual customer visits as possible into actual sales.

You may have already considered the Autotrder or even eBay to assist you with getting your cars up there on the internet for people to see, but this all costs a lot of money. If you have just started up then you will need to be careful with how and where you spend your money, so it may be better for you to invest in your own website as it will cost you a one off payment and would then be yours to advertise as much or a little as you require.

If you are a car dealer who wants a tool to create a professional internet presence, then Viper Image Media are happy to assist. Viper Image Media offer a choice of two different car dealer website solutions. They differ in benefits and cost, so it’s completely up to you to decide which website product is best for you and your budget.

Car Dealer v3.1 is a definitive budget car sales website which is completely standalone. The cost is £149.99 + VAT, but Viper Image Media include free hosting for the first year and your own domain name.

On the other hand, Car Dealer 4.0 is a professional and easy to use website available for £299.99 + VAT. This version is mobile ready meaning it displays all your stock to anyone viewing your website using a smartphone, it also includes free hosting for the first year and your own domain name.

Viper Image Media know it’s important to make your advertisements as eye catching as possible, so both websites incorporate the possibility for you to add detailed, accurate descriptions of your vehicles and your own photo’s.

If you are interested in getting up and running on the internet, then give Viper Image Media a call on 08456 432110.

With a little help and support from Viper Image Media your car dealer website could be up and running on the internet within 24 hours.

About Adrian Pitt

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New car dealers buy in to a website presence

Wednesday, February 1st, 2012

If you have decided you want to start a used car sales business you now need to decide how you will achieve this. Some people will choose to buy an existing car dealer business; however, other will decide to start up a new business from scratch. Whichever course of action you decide to choose will affect costs you incur and could also affect how soon you start to receive your income from this new venture.

Regardless of whether you intend to open a large car supermarket with hundreds of cars in stock, or you intend to display just a few cars on an existing site, or you simply want to specialise in the dealing of classic cars to collectors you will require space.

Although you will require some sort of space to store these cars, you may also consider buying some website space in order to advertise and promote sales for your new car dealer business.

Advertising for any new business can be costly as you wish to portray the correct image you are trying to promote to the consumer. Reputation is very important to any business, so you need to be sure you are portraying the right image from day one.

The used car trade is known for its ‘cheeky chappies’ or ‘dodgy geezers’ as we may call them so you want to ensure your intended customers know you are not one of these. Therefore you need to promote a professional image from the off-set. With this in mind you may choose to invest in some advertising through purchasing a professional looking car dealer website solution.

You will also want to make sure you convert as many customer visits who view your cars as possible into actual sales. This can be done physically by customers visiting the cars at your car lot, but it can also be done virtually using a website on the internet for car sales.

For those car dealers who want a serious tool to create a professional presence, then Viper Image Media are happy to be able to offer a choice from two different car dealer website solutions. These mainly differ due to your requirements and the cost, so it’s up to you what you think will best suit your business requirements.

Viper Image Media appreciate it’s important to make your advertisements as eye catching and attractive as possible, so  both websites offer great eye catching themes and the possibility for you to add some detailed, accurate descriptions of the cars and your professional looking photo’s.

Car Dealer v3.1 is the ultimate in a budget car sales website which is completely standalone. The cost is £149.99 + VAT, but Viper Image Media are also offering free hosting for the first year and the cost includes your own domain name too.

Alternatively, Car Dealer 4.0 is a professional easy to use website which is also mobile ready meaning it displays all your stock to anyone viewing your website using a smartphone. This version is available for £299.99 + VAT and also includes free hosting for the first year and your own domain name.

If you are interested in getting up and running on the internet, then give Viper Image Media a call on 08456 432110.

With some assistance from Viper Image Media your new car dealer business could be up and running on the internet within 24 hours!

About Adrian Pitt

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Greatest car showroom on the internet

Friday, January 27th, 2012

Autotrader may be the greatest car showroom on the World Wide Web but you also pay a premium to utilise their advertising services.

For anyone who is searching for a new or used vehicle on the internet will immediately be introduced to Autotrader and the vehicles they have available on-line. The reason for this is that Autotrader is at the top of many searches for people using internet search engines; so for this reason many individuals and car dealers are choosing Autotrader to try and sell their vehicles.

For individuals trying to sell just one of their own vehicles, then eBay or Autotrader could be one of the best places to advertise. You get to write your own advertisement, insert your own photo and it does not cost too much for the privilege.

For car dealers trying to sell their trade vehicles, then eBay would certainly not be the right platform to sell many vehicles and Autotrader could well become a little too costly.

If you are a car dealer planning to consistently advertise vehicles on the internet then it would most definitely be worth you considering investing in a car dealer website. The reason this could be the best decision for you to invest your money is because for a one off payment for the website you will then have your own platform to advertise as many vehicles as you wish for as long as you have your business.

eBay and Autotrader may have the upper hand when it comes to targeting people globally who are looking to buy a new or used car, but statistics continue to show that people prefer to buy from a local dealer.

With this in mind, if you are a local car dealer then why not take advantage of a niche in your local, market by getting online to sell your vehicles.

Many car dealers just recently have chosen to invest their money in a Car Dealer Website offered by Viper Image Media.

One customer who recently invested in Viper Image Media’s Car Dealer Website solution said, “Thank you very much for the installation of my new website and doing it so quickly. I had no idea we could be up and running in less than 12 hours with a domain AND hosting.” Another who invested in the solution some years back said, “The site was installed quickly and has been working satisfactorily for over two years now and is easily handled”.

Viper Image Media are offering Car Dealers the opportunity to purchase a Car Dealer Website for a one off payment. This means they can advertise as much as they like for as long as they wish without having to worry about on-going advertising costs which would be incurred if they choose to advertise with eBay or Autotrader.

For a small fee of £149.99 + VAT you could be up and running today with a simple to operate website solution. Inclusive in the cost is your own domain name and a years’ worth of hosting your website. Alternatively, there is a slightly more expensive solution which offers the same as the previous but also includes a mobile ready site; all just for £299.99 + VAT.

So, why not give Viper Image Media a call today on 08456 432 110 to get your brand new car sales website solution that’s not only cheap, but packed full of features to rival competitors expensive solutions.

About Adrian Pitt

Connect with me on Google+

Car Dealers: Could 2012 be the key to your success

Thursday, January 19th, 2012

It’s a fact that auto trade conditions were very tough for all car dealerships last year in the UK and as the economic crisis continues into 2012, car dealers will require some real innovative concepts to encourage customers to consider parting with their hard earned cash.

It’s probable the next few months will be critical to the survival of many car dealerships and therefore they will require some radical thinking to put in place some new ideas for this year; to ensure that every customer enquiry gets turned in to a positive result.

The past three years have seen an all-time low for auto trader showrooms around the globe; not just in the UK so car dealers need to become economically lean with modern ideas and concepts to gain customers confidence; this is the key for motor traders to not only survive in 2012 but to turn this year into a success by maximizing their business opportunities.

What better place is there to advertise your motor trade than in a globally accessible location such as the internet?

Car dealers need to take into consideration that the internet has overwhelmingly changed the way we all live our lives. It affects the way we undertake enquiries and make our purchases.

The internet has also had a considerable impact on the motor vehicle industry over more recent years as more people are choosing this tool this to display their products. The internet is perfectly apt to provide customers with sources of material they can view at their own leisure in their homes, so it would be a fantastic business opportunity for car dealers to tap in to this side of the market.

This is where we can help; Viper Image Media is an auto trader website specialist who can offer you all the tools you need to get your motors advertised on the web.

It’s simple. We can host your personal website, set it up for you, configure it and then hand it over to you for you to add your motor stock and keep it updated. All this can be done for a one off payment as little as £149.99 + VAT for a budget solution.

Alternatively, if you have a little more money available to spend on advertising there is another, slightly more expensive option for £299.99 + VAT which would also give the added bonus of a free mobile ready solution.

Other car dealerships have taken advantage of these Viper Image Media car dealer websites and have described them as the “best turnkey Auto Dealer solution on the market bar none” and have explained, “the software to be so easy to use; adding vehicles to the site and all other administration is so easy and straightforward”.

Even though we are challenging economic times, let the internet enable you to continue your business to grow as utilising the Internet as a marketing tool allows you to target customers from a greater distance that ordinarily may not even know you exist.  We are not advising you to replace your car sales showroom, but enhance as the internet generates sales revenue that may not have otherwise been captured on your showroom floor.

Why not give us a call today on 08456 432 110 so we can explain everything to you in a little more detail.

Let us help you get a higher return on your advertising investment by using our internet Car Dealer Websites.

About Adrian Pitt

Connect with me on Google+

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